
XRP Jumps As Japan's Rakuten Pay Integration Boosts Real-World Use
XRP Jumps As Japan's Rakuten Pay Integration Boosts Real-World Use
XRP jumps as Japan's Rakuten Pay integration boosts real-world use, with 44 million users now able to hold and use XRP for purchases.
Rakuten's Loyalty Program and XRP Integration
Rakuten, Japan's largest loyalty program, has integrated XRP into its rewards system, allowing users to convert their loyalty points into XRP. This integration is significant, as it provides a direct path into digital currency for millions of users.
Scale of Rakuten's Network
The scale of Rakuten's network is substantial, with 44 million users and over 5 million merchant locations across Japan. Users can now hold XRP in the Rakuten Wallet, buy it with loyalty points, and fund Rakuten Cash to spend in physical stores and online.
Impact on XRP and the Crypto Market
The integration of XRP into Rakuten's loyalty program has the potential to increase the adoption of XRP and other digital currencies. According to Ripple's senior ecosystem growth manager, Tatsuya Kohrogi, this integration is one of the most significant milestones for XRP.
XRP's Real-World Use Cases
XRP has long been associated with institutional cross-border payments. However, this integration marks a shift in how the token is being used in real-world commerce. With 44 million users now able to use XRP for purchases, the potential for increased adoption is significant.
Key Benefits of the Integration
The integration of XRP into Rakuten's loyalty program provides several benefits, including increased accessibility and usability of digital currencies. According to reports, the points-to-XRP conversion feature is part of the rollout inside the Rakuten Pay app and Rakuten Wallet.
Increased Trading Volume
The announcement of the integration pushed XRP to $1.38, with the token's market cap climbing above $84 billion. Trading volume came in at $2.4 billion over the past 24 hours, though that figure was down 25% from the prior period.
Key Takeaways
- XRP is now available for use by 44 million users on the Rakuten Wallet.
- The integration provides a direct path into digital currency for millions of users.
- The potential for increased adoption of XRP and other digital currencies is significant.
- The integration marks a shift in how XRP is being used in real-world commerce.
Frequently Asked Questions
What is the significance of the XRP integration into Rakuten's loyalty program?
The integration provides a direct path into digital currency for millions of users and has the potential to increase the adoption of XRP and other digital currencies.
How many users can now use XRP for purchases?
44 million users can now hold XRP in the Rakuten Wallet, buy it with loyalty points, and fund Rakuten Cash to spend in physical stores and online.



